Curriculum Overview

Below is an overview of the curriculum content and schedule to give you an idea of the activities you and our team will be performing throughout the course.

Business Model to Business Plan

Upon completion of the curriculum, you will receive in the mail...

A Certificate of Completion
A B2B / MSU Thumbdrive with the class materials and tools

Curriculum Overview

Curriculum Content & Schedule

Day 1	Day 2
Week 1
Course Overview Student / Instructor Introductions Business Model Canvas Value Propositions	Customer Segments How to Talk to Customers Market Research Demonstrations
Week 2
Channels Key Partners Key Activities Key Resources	Revenue Streams Key Costs IBISWorld Industry Market Research Tool Demo Bizminer Market Research Tool Demo
Week 3
Customer Relationships Social Media Techniques	LivePlan Business Plan Software Art of an Elevator Pitch
Week 4
Legal and Other Considerations Elevator Presentations One on One's Scheduled	Developing Financial Projections LivePlan Financial Tool Demonstration Draft Business Plans Due Sunday
Week 5
Elements of a Great Business Pitch Demo LivePlan Pitch Tool One on One's Scheduled (continued)	Financing Your Business Business Plan Discussions One on One's Scheduled (continued)
Week 6
Business Plan Final Pitch Presentation Week Instructor(s) / Peer Feedback	Business Plan Final Pitch Presentation Week (continued) Starting Your Business - Next Steps SBA Resources GRADUATION!